Fox is ending its reduced advertising experiment that was used for Fringe and Dollhouse.
Posts under ‘Advertising’
Chris Cunningham does Flora by Gucci
Chris Cunningham directs a 15 second ad for Gucci introducing their Flora fragrance.
Do commercials enhance TV shows for viewers?
Are television commercials so good that they make the shows they interrupt more enjoyable? Or are commercials so bad that they make everything else seem exciting in contrast? Or do viewers have such short attention spans that without commercials they lose focus on the shows entirely?
Time talks about a recent study that found viewers enjoyed [...]
The Spirit’s marketing low
There’s a new post-holidays commercial for The Spirit that’s been airing, and it’s laughably desperate. The film hasn’t been well received by critics or audiences, grabbing 9th place for its opening weekend and already having fallen out of the top 10, while Rotten Tomatoes gives it a 15% fresh score. The marketing campaign for this [...]
Credit where credit is due
I just wanted to note that I was pleased to see Rose Byrne get her name on the new Damages poster. Even though she’s really the main character, it was Glenn Close who was the only one mentioned on the first season’s graphic publicity. There’s no question Close is the big name, but it always [...]
The Unborn: marketing at its finest
The new poster for horror film The Unborn is more concerned with its lead actress’s behind than anything frightening.
Soon to be remade
The Chaser’s UK quad poster brags about being chosen for an upcoming English remake.
Fox cuts advertising from two upcoming shows
Fox will experiment with less advertising during the runs of Fringe and Dollhouse.
This is [not] our country
Chevy’s “Our Country, Our Truck” commercials are vomit-inducing.
