This UK quad for The Chaser gave me a good laugh thanks to the first blurb. (click to enlarge)
The Chaser - UK quad poster
I’m not sure I can think of a film that’s been advertised as being the basis for a remake even before the remake was shot. It’s probably not a bad move though. There are definitely English speakers out there that don’t want to just sit around and consume Asian films as rejiggered by Hollywood. I was enjoying the hell out of Infernal Affairs long before The Departed came around. Likewise for the Japanese Dark Water.
Whether The Chaser is anywhere as good as the film the poster is implicitly comparing it to, I have no idea. Two of the three who weighed in on it over at Twitch say it’s nothing special. On the other hand, I’ve been wary of their consensuses after the months and months of fawning they gave Sha Po Lang, which I found forgettable. Korean audiences ate The Chaser up, and it hit some high profile festivals, so who knows. Just have to see it myself some day.
For now, I got a kick out of its UK distributor’s marketing tactic.
